Run Backlink Intelligence
TrustScore 4.8 · 58 reviews

Link Building for Local Businesses. Geographic Authority That Drives Local Rankings.

Local SEO backlinks from regional press and niche publishers. Rank for near-me searches in your service area.

Get a Local Link Plan
Why It Matters

Why Local Businesses Need Backlinks to Rank Locally.

The top 3 businesses in your city currently have: 1. Reviews with editorial backlinks from news sites in your local community 2. No organic search listings for this term anymore Businesses with actual geographic authority from publishers where reviews can have backlinks are leading the pack.

01

GBP optimization alone is not enough

It looks like the Google local algorithm has updated the ranking factors for the local pack.

02

"Near me" queries are dominated by businesses with authority

Every plumber, dentist, lawyer and restaurant in your city is competing for the same “near me” keywords. On-page SEO doesn’t matter in these situations. Instead, the authority signals from local and regional publications are what.

03

Regional press backlinks carry geographic authority

A backlink from the Dallas Morning News is a vote to Google that your business is relevant to Dallas and the Dallas MSA. A backlink to your site from a random national blog isn’t.

04

Local directories are not enough for competitive markets

A year or so ago, I still suggested using tools like Yelp, and the Yellow Pages, or even services that helped obtain citations.

05

Service area businesses compete across multiple cities

If you’re a multi-city business - a company with physical locations in different cities that offer different types of products and services in each market (e.g.

06

AI search is answering local queries

For Google AI Overviews for search results like “best accounting service in Chicago” we rely on editorial sources about a region.

Our Network

Local and Regional Publishers in Our Network.

01

Regional Newspapers (Gannett / USA Today Network)

DR 75-92. More than 329 outlets across all of the major markets in the US. The strongest geographic signals available for the local business.

02

Business Journals (BizJournals)

DR 80+. City-specific business publications across 40+ cities. Strong local authority for established businesses.

03

Community Editorial

DR 30-55. Hyper-local sites, neighborhood blogs, and city guides for targeted local visibility.

04

Health & Professional Media

DR 50-75. Vertical publications for dental practices, law firms, medical practices DR 50-75. For: Dental and other professional service businesses.

05

EDU / Academic

DR 70-90+. Local university publications and educational institution websites for premium trust signals.

Proof of placement

Real editorials on real publications.

Screenshots from live campaigns we run for brands, affiliates, and agency partners.

AOL editorial placement
AOLPlaced
MSN editorial placement
MSNPlaced
Nasdaq editorial placement
NasdaqPlaced
Yahoo editorial placement
YahooPlaced
GoBankingRates editorial placement
GoBankingRatesPlaced
Indie Hackers editorial placement
Indie HackersPlaced
Proof

Built for teams that need more than a list of websites.

Verified reviews on Trustpilot

Great value for agencies building at scale.

Very transparent, with incredible customer support. Highly recommend.

ABAustin BenoitTrustpilot

In another stratosphere with link building.

Real results that actually stick. Don't use anyone else, it's that simple.

LMLucas MateoTrustpilot

Good results in the SERPs, month after month.

Great quality at a fair price, with constant communication.

JHJosh HammerTrustpilot

The number one vendor in the market.

Phenomenal quality links, and I will keep being a returning customer.

EEdTrustpilot

Massive ranking gains in a brutal niche.

The results far exceeded my expectations. Real sites with real traffic.

MWMatthew WoodleyTrustpilot

Fast, reliable SEO and great support.

SERPChampion is awesome. Highly recommend working with these guys.

BLBrandon LiebowitzTrustpilot

Our Google ranking improved fast.

Very professional and effective link building. Patrick knows what he is doing.

SSSimon SchmidTrustpilot

One guest post paid for itself in two weeks.

I needed backlinks, but one placement generated a sale within the first two weeks.

TTiborTrustpilot

Penalty revoked within 25 days.

Hired these champs and within 25 days it was done. 200% recommended.

SSSuumit ShahTrustpilot

Real traffic, real relevance.

Great quality links from legit sites, very relevant to my clients' niches.

SSSotiris SotiriadisTrustpilot

Writing and placements are top of class.

I've used a lot of providers. The quality and service here is a class above.

RRyanTrustpilot

A professional, trusted firm.

Extremely reliable and dependable, with excellent communication.

MBMarc BermanTrustpilot

A marketplace that just works.

Great service, good backlink quality, everything runs smoothly.

JGJacob GTrustpilot

Great value for agencies building at scale.

Very transparent, with incredible customer support. Highly recommend.

ABAustin BenoitTrustpilot

In another stratosphere with link building.

Real results that actually stick. Don't use anyone else, it's that simple.

LMLucas MateoTrustpilot

Good results in the SERPs, month after month.

Great quality at a fair price, with constant communication.

JHJosh HammerTrustpilot

The number one vendor in the market.

Phenomenal quality links, and I will keep being a returning customer.

EEdTrustpilot

Massive ranking gains in a brutal niche.

The results far exceeded my expectations. Real sites with real traffic.

MWMatthew WoodleyTrustpilot

Fast, reliable SEO and great support.

SERPChampion is awesome. Highly recommend working with these guys.

BLBrandon LiebowitzTrustpilot

Our Google ranking improved fast.

Very professional and effective link building. Patrick knows what he is doing.

SSSimon SchmidTrustpilot

One guest post paid for itself in two weeks.

I needed backlinks, but one placement generated a sale within the first two weeks.

TTiborTrustpilot

Penalty revoked within 25 days.

Hired these champs and within 25 days it was done. 200% recommended.

SSSuumit ShahTrustpilot

Real traffic, real relevance.

Great quality links from legit sites, very relevant to my clients' niches.

SSSotiris SotiriadisTrustpilot

Writing and placements are top of class.

I've used a lot of providers. The quality and service here is a class above.

RRyanTrustpilot

A professional, trusted firm.

Extremely reliable and dependable, with excellent communication.

MBMarc BermanTrustpilot

A marketplace that just works.

Great service, good backlink quality, everything runs smoothly.

JGJacob GTrustpilot
Guarantees

Every link is covered.

Credit-back guarantee

Unfulfilled orders receive full account credit. Your balance is always protected.

Money-back guarantee

If we cannot fulfil a placement, you get a full refund. No fine print.

Index guarantee

Every placement is verified as indexed by Google, or replaced at no cost.

12-month replacement

Links removed within 12 months are replaced on a comparable site, free.

Case studies

Real stores. Real results.

Brands in competitive niches, from a standing start to full-funnel organic growth. Live data; client names withheld.

From zero to $428,175 in twelve months.

A United States restaurant-equipment eCommerce store, from no organic revenue: buyer-intent keywords first, on-page fixed, then 21 curated SERPpro placements plus 7 earned digital PR links.

Verified clientRestaurant equipment eCommerce · United States · 12-month window
$428,175Client-reported revenue, 12 months from $0
28Links built: 21 curated placements plus 7 earned via digital PR
3,131Monthly search clicks, from near zero
Search visibility · Google Search Console · clicks over the last 12 months
Google Search Console clicks growing from near zero to a new high over twelve months

How the growth was built

  • Buyer-intent first. We mapped the keywords with real purchase intent and targeted those before spending a dollar.
  • On-page fundamentals. Every target page was fixed and aligned to the exact query it was competing for.
  • 21 curated placements. High-traffic, relevant backlinks from SERPpro, each with anchor text optimized for its target page.
  • 7 earned digital PR links. A digital PR push earned 7 editorial links on high-authority publications, the kind of coverage you cannot buy off a menu.
  • Compounding growth. Clicks climbed from near zero to a new high, at an average position of 10.3.
Recommended by AI, not just ranked by Google

Observed across recent queries: the same pages now surface where buyers look.

Google AI Overviews · RecommendedChatGPT · Cited

Results are not guaranteed. SEO outcomes depend on many factors outside any tool's control, including your competition, content, technical health, and search engine updates. SERPpro surfaces the gaps and recommends the optimizations and placements to influence your campaigns positively. It does not guarantee rankings, traffic, or revenue.

100 keywords, all ranking in the top 3.

A United States dance and ballroom shoe store in a niche full of specialist retailers, now the default result for its category.

Shoes ecommerceUnited States · competitive niche · organic search
0keywords ranking in the top 3
0keywords ranked #1 on Google
0queries showing in Google AI Overviews
Keyword rankings by Google position · 100 tracked keywords · SEMrush
5545
#1 · 55#2-3 · 45#4-10 · 0#11-20 · 0

What the rankings show

  • Total top-of-page coverage. All 100 tracked keywords rank in the top 3, and 55 sit at #1.
  • A crowded niche. An established field of specialist retailers, yet this store is the default result for its category.
  • Real traffic. Around 6,936 organic clicks a month from this keyword set alone.
  • Answer-engine visibility. Present in Google AI Overviews for 63 of these queries.
Winning in AI search too

Cited in Google AI Overviews for 63 of its tracked queries, not just ranked in the classic results.

Google AI Overviews · 63 queriesTop 3 · 100 keywords

Positions, search volumes, and AI Overview presence from live SERP tracking (SEMrush, 2026). Keywords hidden for client privacy. Results are not guaranteed and depend on competition, content, technical health, and search updates.

Ranked #1 for 76 keywords in a brutal niche.

A United States jewelry store competing with major brands on some of the highest-volume terms in the category.

Jewelry ecommerceUnited States · highly competitive niche · avg difficulty 31 · organic search
0estimated monthly organic clicks
0keywords ranked #1 on Google
0queries showing in Google AI Overviews
Keyword rankings by Google position · 100 tracked keywords · SEMrush
761310
#1 · 76#2-3 · 13#4-10 · 10#11-20 · 1

What the rankings show

  • Owns the head term. Ranked #1 for its category's highest-volume query, worth roughly 165,000 searches a month.
  • Depth, not one lucky win. 76 keywords at #1 and 89 in the top 3 across the set.
  • A brutal niche. Average keyword difficulty of 31, up against major jewelry brands.
  • Serious traffic. Around 54,794 organic clicks a month from these keywords.
Winning in AI search too

Cited in Google AI Overviews for 69 of its tracked queries, in a niche where brand trust decides the sale.

Google AI Overviews · 69 queries#1 · 76 keywords

Positions, search volumes, and AI Overview presence from live SERP tracking (SEMrush, 2026). Keywords hidden for client privacy. Results are not guaranteed and depend on competition, content, technical health, and search updates.

See what it finds on your site
Integrations

Brands we integrate with.

Search Console
Analytics 4
Claude
ChatGPT
Telegram
Slack
Explore SERPpro

More ways to build authority.

Buy niche editsNiche edit servicesiGaming link buildingWhite label link buildingDigital PR link buildingEditorial link buildingLink insertion serviceAged domains for sale
FAQ

Local Link Building Questions Answered.

Do local businesses need backlinks?
Yes. This also includes GBP categories and rankings, as well as overall site authority. Relevant backlinks from local online publications can increase visibility of your business listing in the local pack, as well as improve the ranking for organic search terms.
What types of backlinks work for local SEO?
Regional newspapers, local business journals, community editorial sites and your industry vertical publications. Location is more important than DR for local search results.
Can you target specific cities?
Yep! We can target specific markets for the publishers that will reach your desired audience. So a business in Dallas will want to reach a DFW audience whereas a business in Miami will want to reach South Florida.
How many links per month for a local business?
5-8 placements from regional and niche publishers. Competitive metros may need 10-15.
Do you work with local SEO agencies?
Yes. Agencies can Yes. Agencies can outsource local link building through SERPpro. White-label reporting available.
Can local link building be combined with digital PR?
Yes. Local digital PR Yes. Local digital PRYes. We localise the digital PR to target the local reporter and this gets featured in the local publication which brings in media coverage along with the relevant backlinks.
Are link insertions available for local content?
Yes. Link insertions Yes. Link insertions Yes. Link insertions in existing regional press articles offer faster turnaround at lower cost.

Dominate Your Local Market.

Editorial placements on vetted publishers, guaranteed and tracked for you.

Get a Local Link Plan