Finance Link Building Services

Link Building for Finance. Authority That Meets YMYL Standards.

Financial YMYL sites require authoritative links from leading sources in the finance sector. We specialise in finance editorial link building.

SERPpro Publisher Marketplace for Finance
Finance
Publishers
1,664
EDU Domains
DR 30-92
Range
12 mo
Guarantee
MSN DR 94· USA Today DR 92· NY Post DR 91· VentureBeat DR 89· Yale .edu DR 90+· Columbia University DR 90+· BizJournals DR 80+· NYU DR 90+· Berkeley .edu DR 90+· Gannett Regional Press DR 75+· MSN DR 94· USA Today DR 92· NY Post DR 91· VentureBeat DR 89· Yale .edu DR 90+· Columbia University DR 90+· BizJournals DR 80+· NYU DR 90+· Berkeley .edu DR 90+· Gannett Regional Press DR 75+·

Why Finance Needs Better Backlinks

Why Finance SEO Why Finance SEO Why Finance SEO Demands the Highest-Quality Backlinks.

Everyone knows that links to personal finance articles get scrutinized by Google. But now there’s a bit more chatter online about YMYL and backlinks, so you’re likely wondering what it all means. In short: all YMYL links need to be coming from Editorial sources that are deemed reputable.

01

Google holds financial content to the same standard as medical content

In a recent update, Google announced some changes to their YMYL classification. In short, Google’s YMYL (Your Money or Your Life) classification refers to sites that contain content that could potentially impact a user’s financial well-being.

02

NerdWallet, Bankrate, and Forbes dominate every financial keyword

In general, the top finance keywords are dominated by a small number of high authority domains with over 30,000 referring links.

03

Fintech companies need authority to compete with established banks

Incumbent banks have 30, 40, 50+ years of brand equity and corresponding website backlinks. Fintech startups and challenger banks have to start from scratch.

04

EDU backlinks carry outsized weight for financial authority

Universities – business school blogs, economics department publications, finance research sites Our University business school blogs, economics department publications, and finance research sites are the places you’ll typically find the most trusted sources of information online.

05

Crypto and DeFi content requires specialized publisher access

Crypto, Blockchain and DeFi content is widely regarded as YMYL and so poses the same risks as does health and financial content.

06

AI financial assistants cite editorially authoritative sources

We have just updated the account that you use for the Financial Editorial Link Building service.

Publisher Network

Finance, Business, and Academic Publishers in Our Network.in Our Network.in Our Network.

Reach most of the publishers that cover each of the segments of the financial media universe – from the tier-1 business publications through to every type of EDU publication that covers students in business school.

Business & Finance Media

Business Insider, Forbes Contributors Business Insider, Forbes Contributors DR 82-92). T1 business and finance publications that reach investors, executives and financial decision makers. High authority for financial services brands.

Fintech & Startup

Tech and fintech editorial Tech and fintech editorial Tech and fintech editorial (DR 60-89) Are you a banking or IT provider interested in reaching your target audience?

EDU / Business Schools

University finance departments (DR 70-90+). EDU backlinks University finance departments (DR 70-90+) We have some EDU backlinks we’d like to include in our clients’ link building campaigns. These could include business school publications, economics research blogs or university finance departments.

Regional Business Press

BizJournals, Gannett BizJournals, GannettBizJournals, Gannett (DR 75-92) Local business publications covering regional economies, as well as national financial markets, real estate finance and banking.

Personal Finance

Personal finance editorial Personal finance editorial We welcome article submissions on personal finance, as long as they are no less than 50 words and no more than 75.

Crypto & DeFi

Crypto editorial sites (DR 40-70). Cryptocurrency and blockchain publications for specialized link building. Discover Relevant 40-70 DR Crypto editorial sites and start publishing your content in popular cryptocurrency and blockchain publications.

Full finance publisher inventory at serppro.ai/publisher-marketplace.serppro.ai/publisher-marketplace.serppro.ai/publisher-marketplace.

Pricing

Finance link building pricing.No retainer. No contracts.No retainer. No contracts.
No retainer. No contracts.

Per-placement pricing for finance companies and financial marketing agencies. View our full link building pricing page.link building pricing page.

FOUNDATION
Finance Backlink - DR 30+
$149
per placement
  • DR 30+ vetted publisher
  • Finance-relevant placement
  • 1,000-word original article
  • 1 contextual dofollow link
  • Full site approval
  • Index guarantee
  • 12-month replacement
  • AI tracking included
Browse Placements →
GROWTH - MOST POPULAR
Finance Backlink - DR 40+
$199
per placement
  • DR 40+ vetted publisher
  • Finance-relevant placement
  • 1,000-word original article
  • 1 contextual dofollow link
  • Full site approval
  • Index guarantee
  • 12-month replacement
  • AI tracking included
Browse Placements →
AUTHORITY
Finance Backlink - DR 50+
$249
per placement
  • DR 50+ vetted publisher
  • Finance-relevant placement
  • 1,000-word original article
  • 1 contextual dofollow link
  • Full site approval
  • Index guarantee
  • 12-month replacement
  • AI tracking included
Browse Placements →
ELITE
Finance Backlink - DR 60+
$299
per placement
  • DR 60+ vetted publisher
  • Finance-relevant placement
  • 1,000-word original article
  • 1 contextual dofollow link
  • Full site approval
  • Index guarantee
  • 12-month replacement
  • AI tracking included
Browse Placements →

DR 70+ through DR 92. Discounts are available for high volume purchases to TMCs, Carriers, SaaS, UC and Cable Companies. Please inquire about pricing for a White-label purchase. White-label purchasing ►White-label purchasing →

Proof of Placement

Real editorials on
real publications.

We gather these examples from current client campaigns. Each image is taken from a live website, with the URL linked to the corresponding article.

Editorial placement screenshot
Editorial placement screenshot
Editorial placement screenshot
Editorial placement screenshot
Editorial placement screenshot
Cool Material placement
Banking publication placement
Forbes placement
Editorial placement screenshot
Editorial placement screenshot
Editorial placement screenshot
Editorial placement screenshot
Credit-Back Guarantee
Unfulfilled orders receive full account credit. Your balance is always protected.
Money-Back Guarantee
If we cannot fulfill your placement, you get a full refund. No questions, no fine print.
Index Guarantee
Every placement is verified as indexed by Google. Non-indexed links are replaced at no cost.
12-Month Link Replacement
Links removed within 12 months are replaced on a comparable site. We monitor all links for removals.

FAQ

Finance link building
questions answered.

Yes. I understand that Finance is now considered a YMYL (Your Money or Your Life) domain name which raises the bar for the quality of content. To prove the authoritivity of 3rd parties in relation to our content on our site we would need to acquire a large number of quality backlinks from other sources within the Financial Sector including other financial websites, business publications and EDU sites. Unfortunately I’m not sure we’ll be able to achieve this. I’m unsure of the point in even trying to obtain backlinks to provide some level of competitiveness to our financial content, due to the current lack of competitiveness in our financial content versus the established and trusted websites such as NerdWallet, Bankrate and Forbes.

Finance media, business press, EDU business school publications, and regional business journals carry the strongest authority signals for financial content. Link insertions into existing finance articles and guest posts Our finance content link building package includes 1,664 .edu domains with relevant placement options. The business news outlets, finance media, the business press, EDU business school publications, and the regional business journals have the highest authority scores for financial content. We recommend linking to relevant content by inserting links into existing finance articles as well as publishing guest posts on business media sites. Finance media, business press, EDU business school publications, and regional business journals carry the strongest authority signals for financial content. Link insertions into existing finance articles and guest posts Finance media, business press, EDU business school publications, and regional business journals have the highest authority scores for financial content. Linking to relevant content by inserting links into existing finance articles as well as publishing guest posts on business media sites is a good strategy.

Yes. Every fintech business will look to become an expert in a number of fields. A relatively new business with no heritage to fall back on, the objective in relation to a website is to get them ranking for key terms. As with all of our content optimisation projects this can be a major challenge. In addition to SEO within a specific niche (sector/industry) here the target audiences are also finance media and technology sites as well as B2B sector magazines. In order to give Google enough trust factors to list a brand new website in relation to finance terms (thereby helping to reach new customers) rather than an existing high profile bank or financial business.

Yes. Agencies managing financial services clients can outsource link building through SERPpro. White-label link building Yes. If you are an SEO agency that handles financial service type of clients then you may be interested in our link building through SERPpro. We also provide the normal white-label link building service. If you are an agency that also serves clients in the financial services space we can start linking for your clients on SERPpro. We also provide a white-label link building service so that your clients receive all reports and content with your agency branding.

Yes. Digital PR Yes. Digital PR We present our financial and accounting expert as an authority in PR and try to turn them into a real media figure known to the journalists who cover the business & finance media channel. We believe that Digital PR combined with good quality Editorial Link Building to achieve steady link volumes to Authority Sites will have the best impact on YMYL sites.

Both are YMYL verticals that require high quality editorial backlinks. Finance link building is focused on the top Finance publications, business media and business school publications. Healthcare link building is focused on the top Medical journals, health media and medical school publications. The vetting and quality standards remain the same. Healthcare link building targets medical journals, health media, and medical school publications. The vetting and quality standards are identical.Healthcare link building targets medical journals, health media, and medical school publications. The vetting and quality standards are identical.

Yes. Cryptocurrency, blockchain and DeFi has a significant volume of search engine scrutiny for YMYL (Your Money or Your Life) guidelines. Some publishers also will not allow crypto links to be published in their content. Many finance websites also will not publish content about cryptocurrency. We work with publishers that allow our crypto campaigns and are able to secure traditional finance links. Crypto link building campaigns work alongside traditional finance placements.

Rank movement has been reported for 5-15 new placements on various Finance websites. Fintechs with larger keyword sets for broader terms will need 15-25+ new placements. Start with a small set (5-10) and then assess the movement in rankings before increasing the number of URLs for optimization. Mortgage finance and real estate finance typically require more placements due to greater competition. Also real estate finance keywords can also require higher volumes due to competitive density.real estate finance keywords often require higher volumes due to competitive density.

Build the Authority Your
Build the Authority Your Build the Authority Your Financial Brand Needs to Rank.

Business Insider Forbes CNNMoney Fox Business Bloomberg BusinessWeek Time Inc NY Times Journal Of Accountancy US News Money CNN Financial Post Credit Karma Investopedia Digital real estate with News websites and finance publications We reach into every business press outlet We are featured on countless EDU sites for business schools Learn how we obtain relevant backlinks that work to increase the authority and visibility of a YMYL site 12-month warranty – no contract obligation

12+ years in market 12-month replacement guarantee AI tracking included