Link Building for Dentists. Rank Higher in Your Local Market.
Rank in the local 3-pack for dental keywords. Editorial backlinks from health and regional publishers. Dentist link building targets health and local publications.
Gannett / USA Today Network DR 75-92·Health Editorial Sites DR 55-80·BizJournals Network DR 80+·University Health Pubs DR 70-90+·Lifestyle & Wellness DR 50-75·Dental Trade Media DR 40-60·MSN DR 94·Regional Newspapers DR 75+·Gannett / USA Today Network DR 75-92·Health Editorial Sites DR 55-80·BizJournals Network DR 80+·University Health Pubs DR 70-90+·Lifestyle & Wellness DR 50-75·Dental Trade Media DR 40-60·MSN DR 94·Regional Newspapers DR 75+·
Why Dentists Need Link Building
Why Dental Practices Need Link Building to Rank Locally.
I would say that local dental SEO is probably more competitive now than at any other time in history.
01
Local pack rankings depend on website authority, not just GBP signals
Changes to Google's Local Algorithm As well as everything else that is a factor in the local algorithm it seems that now Domain Authority is also an aspect.
02
Every dentist in your city is competing for the same keywords
Every dentist practice in the world is competing for the same keywords in the online market space - “Dentist [city],” “cosmetic dentist near me,” “teeth whitening [area],” and a million other variations of these. And guess what?
03
Dental content falls under Google's YMYL health classification
* Important: Google seems to like health content so be mindful when developing your website. The main danger to a dental practice website is the potential for making treatment claims that are not supported by enough authority signals.
04
Dental SEO agencies need a reliable fulfillment partner
If you manually manage backlinks for 10-50+ dental offices and not to diminish your efforts but there are literally thousands of sites to get links from.
05
Service page and treatment page rankings drive patient bookings
Your most valuable pages are your treatment pages for services such as teeth whitening, dental implants, invisalign and emergency dentistry.
06
Patients are asking AI for dentist recommendations
It looks like Google has started to include Google AI Overviews and ChatGPT in the search results for “best dentist for implants in [city]” and “how to choose a cosmetic dentist.” It appears that all the practices we.
Publisher Network
Health, Regional, and Dental Publishers in Our Network. in Our Network.
Our publisher network consists of regional newspapers, health editorial sites, dental trade media and EDU publications.
REGIONAL PRESS
Gannett / USA Today Network
DR 75-92. 329 regional newspapers across major U.S. metro markets. Local authority signals for dental practices targeting city-level rankings.
HEALTH & MEDICAL
Health editorial sites
DR 55-80. General health and medical editorial sites covering dentistry, oral health, and patient education.
LOCAL BUSINESS JOURNALS
BizJournals Network
DR 80+. City-specific business publications. Strong local authority signals for established dental practices.
LIFESTYLE & WELLNESS
Lifestyle editorial
DR 50-75. Health, beauty, and wellness publications. Natural placements for cosmetic dentistry and smile makeover content.
EDU / ACADEMIC
University health publications
DR 70-90+.EDU backlinks University dental school publications, health department blogs, and academic research sites. Highest trust signals for dental authority.
DENTAL TRADE MEDIA
Dental industry publications
DR 40-60. Dental trade publications covering practice management, materials, and clinical techniques.
Agency volume pricing available via deposit bonus. White-label purchasing ->deposit bonus. White-label purchasing ->deposit bonus. White-label purchasing →
How It Works
How Dental Link Building Works at SERPpro.
01
Share your practice pages and target keywords
What would you like to rank? Add in specific pages on your site, or location pages/content you'd like to optimise. Also add in target keywords for each field, as well as the city/cities you're looking to rank for.
02
We match health and regional publishers
There are a number of jobs listed from various health publications, local newspapers, dental industry publications and EDU websites.
03
Editorial placement goes live
Publisher: Your link will be placed in editorial content on our website. We can provide direct treatment links with relevant anchor text. Please note, all links are dofollow. We estimate this promotion will take 5-20 business days.
04
Live reporting and 12-month guarantee
View every single placement on your career dashboard with all associated data and key metrics. Links will remain active on Careerbuilder for a minimum of 12 months or we will re-upload it for you at no additional charge.
Proof of Placement
Real editorials on real publications.
JobMatch Screen Shots - Real Matches The following images are examples of real jobs that we have actually posted and for which we have actual match screens and actual contact from employers for qualified candidates.
Credit-Back Guarantee
Unfulfilled orders receive full account credit. Your balance is always protected.
Money-Back Guarantee
If we cannot fulfill your placement, you get a full refund. No questions, no fine print.
Index Guarantee
Every placement is verified as indexed by Google. Non-indexed links are replaced at no cost.
12-Month Link Replacement
Links removed within 12 months are replaced on a comparable site at no cost.
FAQ
Link Building for Dentists Questions Answered.
Domain Authority is a factor in the Google local algorithm. Our studies are showing dental offices with relevant publications like health magazines and local newspapers linking to them will dominate the local 3 pack and organic search rankings. A handful of quality editorial links can have a profound impact on a dental offices search rankings for their local keywords.
Regional newspapers, health publications, local business journals, dental trade media. Google may identify the authority of your site in relation to a specific geographic area and dental speciality and associate it with your practice location and areas of expertise. We cover 329 regional newspapers and hundreds of health editorial sites.
Yes. We include direct links to specific treatment pages (implants, cosmetic dentistry, orthodontics, emergency dentistry). By targeting the URLs for specific dental services, we can gain authority for those pages, and those are pages for which the patient is most likely to make an appointment for. We also include links to location pages, if you are a multi location dental practice.
Yes. Dental SEO agencies managing multiple practices can outsource link building through SERPpro. White-label link building Yes. If you are a Dental SEO company that services multiple dental practices then we can be of great assistance with your link building needs. In addition to Dentist SEO services our company also offers the ability to while label link building services. Our in house staff will build the most relevant links to enhance the search rankings for your dental clients. All of your white label link building campaigns will have your SEO company name included in all reports.
Dental link building is a subset of our broader healthcare link building part of our Healthcare link building service. A more detailed explanation of this service can be found in the page on What differs between a dental and a healthcare campaign is the publication list. For a dental campaign we will specifically target dental trade media, regional health publications and local newspapers. For a Healthcare campaign we would target different journals and online health sites.
Yes. Digital PR Yes. Digital PR Yes. You can also use our Digital PR to reach local health reporters and more regional media outlets. In order to get the best results from authority building the editorial links through our Content Marketing tool, you should also combine this with the more sporadic but more impactful media coverage that can be achieved with a Digital PR campaign. Digital PR for high-impact media placements builds the strongest authority profile. This will also help to promote your Dentist/Practice and raise awareness of your business, increasing the visibility of your practice in the local search results and also online overall.digital
A regular dental practice should receive around 5-8 online lead-generating engagements from local and health sources per month. This varies based on the competitiveness of the office’s local geography, but even in high competition areas like NYC, LA, or Chicago we see between 5-15 leads. Plan for the low side of the range and adjust as your rankings move and lead flows adjust.
Yes. Link insertions Yes. Link insertions Yes. Link insertions in existing health and regional press articles take less time and are cheaper than guest posts. Most of our dental clients use a mix of both services. guest posts. Most both.guest both.
The Platform
Every SEO discipline. One platform.
Switch between on-page and off-page. Every feature your team would run a campaign with.
Content Engine
Rank-ready content that sounds human.
Generate articles. Humanize them through the same platform. Every draft gets a content score, AI detection report, and auto-distribution to LinkedIn + Twitter variants.
4,000+ word articles
Content Score /100
Built-in AI detector + humanizer
21-variant social distribution
AI Humanizer
Bypass AI detectors. Keep your voice.
Paste any AI draft. Get a human-scored version back in seconds. Fast mode or maximum mode with auto-re-humanize if detection still reads above 25%.
AI detection score out of 100
Fast or Maximum mode
Auto re-run until clean
Preserves SEO intent and tone
Distribution
One article. 21 social variants.
Every article auto-splits into LinkedIn threads, Twitter posts, and more. No copy-paste. No reformatting. Just publish.
LinkedIn + Twitter variants
Multiple angles per article
Character-length optimized
Hashtag + formatting included
Projects & Analysis
Site analysis + competitor gap.
Attach a project to every campaign. See niche matches, news & authority, local & regional, and competitor gaps in one view.
Niche match + authority filtering
Competitor gap analysis
Local + regional targeting
Content knowledge base per project
Publisher Marketplace
20,250 publishers. Live filters.
Sort by Domain Rank, DA, traffic, category, country, or price. Every site is manually vetted - forbes.com, reuters.com, techcrunch.com, hbr.org, and 20,000 more.
DR 92+ premium sites
40+ countries covered
Dofollow + nofollow filters
Real traffic & category data
Anchor Strategy
Reverse-engineer the winning anchor mix.
Enter a domain and target keyword. We pull the top 10 ranking URLs, analyze every backlink anchor, and show you the distribution that's already winning the SERP.
Top 10 competitor analysis
Full anchor distribution breakdown
Publisher recommendations by niche
PDF export included
Prospect Research
Find every link prospect worth pitching.
Give us keywords. We run Google operators across multiple footprints, dedupe across all runs, and enrich every prospect with DR, traffic, email, and AI-generated pitches.
Unlimited searches, up to 6 keywords per batch
Auto-enrichment (DR, traffic, email)
AI pitch drafting
Sequences & inbox built in
Digital PR
Every live journalist query. One feed.
Every open HARO, SourceBottle, X.com, LinkedIn, and MentionMatch query - live, unlimited, filtered by niche.
Live updates across every source
Every niche covered
6 source integrations
AI pitch drafting + gift-guide tracker
Site Finder
One tool. Nine ways to find anything.
Link prospects, digital PR, journalists, GBPs, affiliate sites, resource pages, roundups, unlinked brand mentions, comparison pages - all from one search.
Web, GBP, and Journalist modes
9 preset strategies built in
Auto-enriched with DR, traffic, and contact data
One-click pitch drafts
Before & After
The team, time, and tools you stop needing.
Stop hiring. Stop juggling tools. Stop waiting weeks for placements.