Real Estate Link Building Services

Real Estate Link Building. Local Authority That Drives Listings and Leads.

Rank for “best real estate agent [city]” with editorial backlinks from local and national publications. We specialize in link building for real estate. Realtor seo benefits from locally relevant editorial placements. Build real estate backlinks from property and local business publications.

329
Regional Press Sites
DR 40-92
DR Range
5-20 days
Turnaround
12 mo
Guarantee
MSN DR 94·USA Today DR 92·NY Post DR 91·VentureBeat DR 89·Yale .edu DR 90+·Columbia University DR 90+·Architectural Digest DR 87·Epicurious DR 85·NYU DR 90+·BizJournals DR 80+·Berkeley .edu DR 90+·Gannett Regional Press DR 75+·MSN DR 94·USA Today DR 92·NY Post DR 91·VentureBeat DR 89·Yale .edu DR 90+·Columbia University DR 90+·Architectural Digest DR 87·Epicurious DR 85·NYU DR 90+·BizJournals DR 80+·Berkeley .edu DR 90+·Gannett Regional Press DR 75+·

How It Works

Why real estate SEO
lives and dies on local backlinks.

National backlinks will not affect the local ranking of a real estate company in their local area. Here is a quote from a Google engineer regarding how local algorithms rank links to websites. This points out the relevance of publications to the local area of business they are linking to.

01

National Backlinks Miss the Mark

A DR 70 link from a SF tech blog isn’t going to make this real estate agent MIA a single digit in their Google local results.

02

Competing Against Zillow and Redfin

I compete with Redfin, Realtor.com, Zillow, and tons of other real estate search sites that have hundreds of thousands if not millions of links to their website(s). Local search isn’t a lost cause.

03

GBP Rankings Need Authority

Here are a few items to think about when it comes to ranking for the “real estate agent near me” Google Business Profile search. Local SEO, Domain Authority, and Relevant Local Backlinks all have a big impact on ranking.

04

Neighborhood Content Needs Links

We’re building our neighborhoods guides and market reports off of search terms that the buyer input when searching for their dream home.

05

Referral Traffic From Local Press

A backlink from your local newspaper to your website may bring you inbound leads from residents of the area who read an article about, for example, buying a home and by clicking on your website in the link.

06

AI Search Answers Local Questions

Last updated: Nov 14, 2022 We recently discovered that Google sometimes generates an “AI Overview” for common search terms, like “best neighborhoods in [city].” They also have a new chat tool called ChatGPT that sometimes appears at the.

Pricing

Link building tiers for
every campaign.

Per level guarantees: - 1,000 word unique content for every level (not AI generated, not spun and not even rephrased using algorithms) - 1 contextual dofollow link - Site wide approval - SEO guarantee - 1-Year warranty on.

FOUNDATION
Editorial Backlink - DR 30+
$149
per placement
  • DR 30+ vetted publisher
  • 1,000+ monthly organic traffic
  • 1,000-word original article
  • 1 contextual dofollow link
  • Full site approval
  • Index guarantee
  • 12-month replacement
  • AI tracking included
Browse Placements →
GROWTH - MOST POPULAR
Editorial Backlink - DR 40+
$199
per placement
  • DR 40+ vetted publisher
  • 5,000+ monthly organic traffic
  • 1,000-word original article
  • 1 contextual dofollow link
  • Full site approval
  • Index guarantee
  • 12-month replacement
  • AI tracking included
Browse Placements →
AUTHORITY
Editorial Backlink - DR 50+
$249
per placement
  • DR 50+ vetted publisher
  • 20,000+ monthly organic traffic
  • 1,000-word original article
  • 1 contextual dofollow link
  • Full site approval
  • Index guarantee
  • 12-month replacement
  • AI tracking included
Browse Placements →
ELITE
Editorial Backlink - DR 60+
$299
per placement
  • DR 60+ vetted publisher
  • 20,000+ monthly organic traffic
  • 1,000-word original article
  • 1 contextual dofollow link
  • Full site approval
  • Index guarantee
  • 12-month replacement
  • AI tracking included
Browse Placements →

We currently have DR 70+ through DR 92 in market. Please contact an RAC representative to inquire about competitive agency pricing. Learn more about our white label purchasing option →White-label purchasing →White-label purchasing →

Proof of Placement

Real editorials on
real publications.

Screenshots from live placements we have delivered for agency partners.

Editorial placement screenshot
Editorial placement screenshot
Editorial placement screenshot
Editorial placement screenshot
Editorial placement screenshot
Cool Material placement
Banking publication placement
Forbes placement
Editorial placement screenshot
Editorial placement screenshot
Editorial placement screenshot
Editorial placement screenshot
Credit-Back Guarantee
Unfulfilled orders receive full account credit. Your balance is always protected.
Money-Back Guarantee
If we cannot fulfill your placement, you get a full refund. No questions, no fine print.
Index Guarantee
Every placement is verified as indexed by Google. Non-indexed links are replaced at no cost.
12-Month Link Replacement
Links removed within 12 months are replaced on a comparable site. We monitor all links for removals.

FAQ

Real estate link building
questions answered.

Yes. Domain authority is a part of the local search algorithm. Local links from reputable publications can be a great way to improve this and even with the best practices for GBP optimisation an agency that does link building and GBP optimisation will most likely outperform those that just optimise the GBP.

We gather articles from hundreds of source lists including regional newspapers (Gannett, Tribune), local BizJournals, real estate trade media and city-specific editorial sites. A significant number of these publications carry domain level authority signals. We have 329 regional press outlets covering almost every metropolitan area in the United States.

Yes. We match your business with publishers in the location you are trying to rank for. So if you are targeting the Dallas-Fort Worth market we match you up with publishers in the DFW area. This methodology is an important part of our approach and is a major reason why our link building for real estate company services blow away the competition.link building services.

Yes. If you are an agency or brokerage with dozens or hundreds of real estate agents, you can generate high quality links to each agent’s website within SERPpro. We also offer a white-label link building service.

Yes. Digital PR Yes. Digital PR Yes, you can get local press and even real estate publications to cover your business with Digital PR campaigns. Very often we pair this with an editorial link building campaign to achieve a constant stream of links and pair in with Digital PR to get the higher impact links and occasionally with larger impact publications.editorial link building for consistent volume with digital PR for high-impact placements.

Yes. Link insertions Yes. Link insertions Yes, link insertions in existing real estate and regional press articles can be delivered quickly and are good value. We recommend a mix of link insertion strategies for our clients. International link building also available for international property companies.guest posts. Most real estate clients use a mix for optimal results. cross-border property companies.

The Platform

Every SEO discipline. One platform.

Switch between on-page and off-page. Every feature your team would run a campaign with.

Content Engine

Rank-ready content that sounds human.

Generate articles. Humanize them through the same platform. Every draft gets a content score, AI detection report, and auto-distribution to LinkedIn + Twitter variants.

  • 4,000+ word articles
  • Content Score /100
  • Built-in AI detector + humanizer
  • 21-variant social distribution
Content editor with 95/100 content score

AI Humanizer

Bypass AI detectors. Keep your voice.

Paste any AI draft. Get a human-scored version back in seconds. Fast mode or maximum mode with auto-re-humanize if detection still reads above 25%.

  • AI detection score out of 100
  • Fast or Maximum mode
  • Auto re-run until clean
  • Preserves SEO intent and tone
AI Detector and Humanizer

Distribution

One article. 21 social variants.

Every article auto-splits into LinkedIn threads, Twitter posts, and more. No copy-paste. No reformatting. Just publish.

  • LinkedIn + Twitter variants
  • Multiple angles per article
  • Character-length optimized
  • Hashtag + formatting included
Article distribution with 21 social variants

Projects & Analysis

Site analysis + competitor gap.

Attach a project to every campaign. See niche matches, news & authority, local & regional, and competitor gaps in one view.

  • Niche match + authority filtering
  • Competitor gap analysis
  • Local + regional targeting
  • Content knowledge base per project
Project detail view with niche match and authority tabs

Before & After

The team, time, and tools you stop needing.

Stop hiring. Stop juggling tools. Stop waiting weeks for placements.

 
Without SERPpro
With SERPpro Automated
Time to launch a campaign
30 days Hire, train, or coordinate vendors
2 minutes Click "Automate My SEO"
Time per 10 editorial links
15-30 days Outreach, follow-ups, approvals
1-20 days Click, approve, published
Cost to get started
$60,000-$70,000/yr 1 SEO or marketing hire
from $1 Usage-based · pay what you need
Price per editorial link
$400-$800 Outreach cost + team overhead
from $200 Transparent pricing by DR tier
Publisher reach
~500 sites Your cold outreach list
20,250+ vetted Trained by our public list
Tools needed
5+ subscriptions Ahrefs, SEMrush, outreach, humanizer, PR
1 platform One API, one login, every tool
To scale up
Hire more people 3+ months of recruiting
Top up balance Instant - no headcount
Time saved / month
160+ hrs
Cost saved / year
$65,000+
Campaigns shipped
10x faster
Automate My SEO →

Build local authority
for your real estate brand.

12+ years in market 12-month replacement guarantee AI tracking included

What agencies say

Built for agencies
who actually deliver.