Resource pages are like cheat codes to find the most relevant and high-quality links for any given topic. Get your content included on authoritative resource pages to earn coveted editorial backlinks. Earn resource page backlinks by getting listed on curated link pages. Resource link building targets pages that already link to similar content.
You are helping the publisher fix a problem on their site. I need your help to resolve an issue we are experiencing with a platform. This is NOT a cold pitch for a favor. The ROI for a broken link outreach message as opposed to a cold guest post pitch is exponentially higher.
Unlike a new guest post that starts with zero signals, As we just learned, a brand new guest post that is attempted and doesn’t make it to publication has no backlinks. A Broken Link Replacement however, is already an existing page of content with existing backlinks, existing traffic and existing indexation history, just like with a link insertion.link insertions provide.
Broken link building is one of the few tactics Google has never spoken against. Broken link building is actually a SEO technique that Google has never officially criticized. By replacing a dead link with a new one to the same relevant page, you are contributing to the quality and usefulness of the web.
Resource pages in healthcare, legal, education, finance Broken links are inevitable on resource pages across virtually every sector, from healthcare to legal, education to finance, and more.
| Broken Link Building | Link Insertions | Guest Posts | Resource Page | |
|---|---|---|---|---|
| Content needed | Usually none (your existing content) | None | New article | Usually none |
| Outreach angle | Helpful (fixing a problem) | Value exchange | Content contribution | Resource suggestion |
| Page authority | Existing (established page) | Existing | New (starts at zero) | Existing |
| Acceptance rate | High (15-25%) | Moderate | Moderate | Moderate-High |
| Best for | Sites with strong existing content | Speed and scale | Messaging control | Resource-heavy niches |
Proof of Placement
Screenshots from live placements we have delivered for agency partners.
FAQ
The recommended replacement content for a broken link is content related to the topic of the page that had the broken link. If you don’t have relevant content, you should create it.
Outreach resources pages, Tools and Resources pages and really old blog posts on authority sites tend to accumulate a ton of broken outbound links. EDU domains specifically tend to have a ton of broken links on them. University websites are full of content that was posted a long time ago and is never ever edited or updated. Authors and contributors to a site tend to only post and then leave, without ever checking in on their old work ever again.EDU domains are particularly rich in broken links because university pages are rarely maintained after the original author leaves. University scholarship pages are another high-value target - see our scholarship link building service.
Yes. Usually our clients combine Broken Link Building with Guest Posts, Link Insertions & Resource Page Link Building to ensure a much more diverse link profile.guest posts, link insertions, and resource page link building for a diversified link profile.
Yes. Agencies outsource Yes. Agencies outsource broken link campaigns through SERPpro with full white-label branding.white-label branding.
Volume is based on opportunities that are available within the chosen niche. Typically 5-15 opportunities for broken link placements each month for the majority of verticals. We will then look to underpin this with editorial link building activity to help meet required volume levels.editorial link building to meet total volume targets.
The Platform
Switch between on-page and off-page. Every feature your team would run a campaign with.
Content Engine
Generate articles. Humanize them through the same platform. Every draft gets a content score, AI detection report, and auto-distribution to LinkedIn + Twitter variants.
AI Humanizer
Paste any AI draft. Get a human-scored version back in seconds. Fast mode or maximum mode with auto-re-humanize if detection still reads above 25%.
Distribution
Every article auto-splits into LinkedIn threads, Twitter posts, and more. No copy-paste. No reformatting. Just publish.
Projects & Analysis
Attach a project to every campaign. See niche matches, news & authority, local & regional, and competitor gaps in one view.
Publisher Marketplace
Sort by Domain Rank, DA, traffic, category, country, or price. Every site is manually vetted - forbes.com, reuters.com, techcrunch.com, hbr.org, and 20,000 more.
Anchor Strategy
Enter a domain and target keyword. We pull the top 10 ranking URLs, analyze every backlink anchor, and show you the distribution that's already winning the SERP.
Prospect Research
Give us keywords. We run Google operators across multiple footprints, dedupe across all runs, and enrich every prospect with DR, traffic, email, and AI-generated pitches.
Digital PR
Every open HARO, SourceBottle, X.com, LinkedIn, and MentionMatch query - live, unlimited, filtered by niche.
Site Finder
Link prospects, digital PR, journalists, GBPs, affiliate sites, resource pages, roundups, unlinked brand mentions, comparison pages - all from one search.
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