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Optimize for AI-generated search results. Build the editorial authority that drives citations across ChatGPT, Perplexity, and Google AI Overviews.
An AI search engine is a type of application that uses a technology called Retrieval-Augmented Generation (RAG). It finds relevant information, evaluates it and then references it in the answer.
How the AI algorithm ranks search results This briefly explains how the content is found in the database and in what order it will be displayed.
Retrieved sources are evaluated for credibility. Brand mentions across trusted publications, EDU backlinks We analyze the credibility of the websites that mention your brand. Brand mentions in credible publications, EDU backlinks and citations found in trustworthy content.
This list is produced using AI and the Authority of the Source criteria. Authority of the Source is based on the number of top websites a business can get editorial coverage on. Digital PR can help achieve this.
Each AI platform weights signals differently. ChatGPT favors Wikipedia and authoritative editorial sources. Perplexity Each AI platform weighs signals differently. We have a preferred set of signals, which somewhat biases the system towards particular types of data.
Almost all modern AI systems use entity graphs for accessing various sets of facts and data about any given entity - such as a subject, product or keyword term related to an industry.
Semrush just released a study about what affects AI citation rates, and as predicted, a stronger backlink profile is a major factor, with more editorial backlinks through the SERPpro network resulting in more opportunities to be cited by AI.
Link building services Develop an unparalleled online reputation with Link Building Services Used in almost every Artificial Intelligence Algorithm, Link Building is one of the key contributing factors to authority signals present in these algorithms.
Structure your content with key terms, phrases, data, definitions and sources so that they are picked up accurately by the AI. Ultimately, answer engine optimisation (AEO) all begins with high quality citable content.
We recommend that you aim to get cited in relevant publications on a regular basis in order to gain authority. Your online reputation is important.
Each AI platform has unique ranking factors. LLM optimization AI platforms have their own unique ranking factors and may differ for LLMs. LLM optimization Each AI platform has its own set of ranking factors.
What sites are being heavily cited within AI systems? Are our brands being represented within AI generated responses? What’s the correlation between our link building efforts and movements in the AI charts?
Screenshots from live campaigns we run for brands, affiliates, and agency partners.






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Brands in competitive niches, from a standing start to full-funnel organic growth. Live data; client names withheld.