Gambling-friendly publishers. Manual outreach only. No PBNs. Coverage in the UK, Germany, Canada, Australia, Nordics, LATAM, US, and global English markets.
UK Casino Sites DR 50+·German iGaming Portals DR 40+·Canadian Sports Betting DR 45+·Australian Gambling News DR 35+·Nordic Casino Guides DR 40+·LATAM Betting Platforms DR 30+·US Gaming Publishers DR 50+·Global English iGaming DR 45+·Poker Strategy Sites DR 35+·Sports Betting Blogs DR 40+·Crypto Casino Portals DR 30+·Lottery News Sites DR 35+·UK Casino Sites DR 50+·German iGaming Portals DR 40+·Canadian Sports Betting DR 45+·Australian Gambling News DR 35+·Nordic Casino Guides DR 40+·LATAM Betting Platforms DR 30+·US Gaming Publishers DR 50+·Global English iGaming DR 45+·Poker Strategy Sites DR 35+·Sports Betting Blogs DR 40+·Crypto Casino Portals DR 30+·Lottery News Sites DR 35+·
Why iGaming agencies choose SERPpro
Casino link building done right.
Most link vendors reject gambling content or deliver placements on sites that will get deindexed within months. We built a network specifically for iGaming operators and the agencies that serve them.
01
Gambling-Friendly Publishers
Every site in our casino network has been vetted to confirm it accepts gambling, betting, and casino content. No guesswork, no rejections mid-campaign.
02
Manual Outreach Only
Every placement is secured through direct relationships with publishers. No automated tools, no mass email blasts, no link insertion networks running on autopilot.
03
Multi-GEO Coverage
Whether your client targets the UK, Germany, Canada, Australia, Nordics, LATAM, or the US, we have gambling-friendly publishers in every major market.
04
No PBNs Ever
Zero private blog networks. Zero recycled domains. Every site has real organic traffic, real editorial standards, and a real audience. Full transparency on every domain.
05
Replacement Guarantee
If a link gets removed during the guarantee period, we replace it with an equivalent or better placement at no extra cost. Your investment is protected.
06
AI Tracking Included
Every placement is monitored with our AI-powered tracking system. You get notified of link status changes, indexation updates, and DR shifts automatically.
GEO Coverage
Casino backlinks in 8 major markets.
Gambling regulation varies by country. So does our publisher network. Each GEO has its own set of vetted, gambling-friendly sites with local editorial relevance.
HIGH INVENTORY
United Kingdom
UKGC-aware publishers
DR 30-70+ range
Casino, betting, bingo
Largest GEO inventory
HIGH INVENTORY
Germany
GluStV-compliant sites
Native German content
Casino, sportwetten
DE-specific publishers
HIGH INVENTORY
Canada
Provincial market focus
EN + FR publishers
Sports betting heavy
Ontario-specific options
GROWING
Australia
AU gambling publishers
Sports betting focus
Racing + wagering sites
ACMA-aware placements
GROWING
Nordics
Sweden, Finland, Norway, DK
Native language options
Casino + betting niches
Regulated market focus
GROWING
LATAM
Brazil, Mexico, Argentina, CO
Portuguese + Spanish content
Sports betting dominant
Emerging market rates
HIGH INVENTORY
United States
State-by-state coverage
Sportsbook + casino
High-DR publishers
Legal gambling focus
SPECIALTY
Global English
International EN sites
Multi-market relevance
High-authority domains
Cross-GEO campaigns
Casino Backlink Pricing
Transparent per-link pricing. No hidden fees.
Every tier includes gambling-friendly placement, manual outreach, full site approval, and a replacement guarantee. Pick the authority level that fits your campaign.
Our publisher network covers the full spectrum of gambling and iGaming verticals. If it involves real-money gaming, we have publishers that accept it.
CORE
Online Casinos
Slots, table games, live dealer
Casino reviews + guides
CORE
Sports Betting
Sportsbooks, odds, tips
Pre-match + live betting
NICHE
Poker
Online poker rooms
Strategy + tournament sites
NICHE
Bingo
Online bingo platforms
UK + EU bingo publishers
NICHE
Lottery
Lottery results + reviews
Online lottery platforms
SPECIALTY
Crypto Casinos
Bitcoin + altcoin gambling
DeFi + crypto gaming sites
SPECIALTY
Game Developers
Slot + game providers
B2B iGaming software
SPECIALTY
iGaming Software
Platform providers
PAM, aggregators, tools
FAQ
Common questions about casino link building.
Yes. Every publisher in our casino network has been manually vetted to confirm they accept gambling, casino, and sports betting content. We do not use general publishers and hope for the best - each site has a documented history of accepting iGaming placements.
We cover the UK, Germany, Canada, Australia, Nordics (Sweden, Finland, Norway, Denmark), LATAM (Brazil, Mexico, Argentina, Colombia), the US, and global English-language markets. Each GEO has its own set of vetted, gambling-friendly publishers.
No. We use zero PBNs. Every placement is on a real editorial site with genuine organic traffic. All outreach is done manually - no automated link schemes, no blog networks, no recycled domains.
Every placement comes with a replacement guarantee. If a link is removed within the guarantee period, we replace it with an equivalent or better placement at no additional cost. You never lose the value of your investment.
Yes. You get full approval rights on every placement. We send you the proposed site, its metrics, and traffic data before any content goes live. Nothing publishes without your sign-off.
Typical turnaround is 10 to 25 business days depending on the GEO and publisher. Some markets like the UK and US tend to move faster due to deeper publisher inventory. We provide status updates throughout the process.
We handle content creation as part of the placement. Our writers are experienced in iGaming content and understand compliance requirements across different markets. You can also supply your own content if you prefer.
Absolutely. All placement reports can be delivered under your agency brand. Your clients will never see our name. We stay completely invisible in the delivery chain.
The Platform
Every SEO discipline. One platform.
Switch between on-page and off-page. Every feature your team would run a campaign with.
Content Engine
Rank-ready content that sounds human.
Generate articles. Humanize them through the same platform. Every draft gets a content score, AI detection report, and auto-distribution to LinkedIn + Twitter variants.
4,000+ word articles
Content Score /100
Built-in AI detector + humanizer
21-variant social distribution
AI Humanizer
Bypass AI detectors. Keep your voice.
Paste any AI draft. Get a human-scored version back in seconds. Fast mode or maximum mode with auto-re-humanize if detection still reads above 25%.
AI detection score out of 100
Fast or Maximum mode
Auto re-run until clean
Preserves SEO intent and tone
Distribution
One article. 21 social variants.
Every article auto-splits into LinkedIn threads, Twitter posts, and more. No copy-paste. No reformatting. Just publish.
LinkedIn + Twitter variants
Multiple angles per article
Character-length optimized
Hashtag + formatting included
Projects & Analysis
Site analysis + competitor gap.
Attach a project to every campaign. See niche matches, news & authority, local & regional, and competitor gaps in one view.
Niche match + authority filtering
Competitor gap analysis
Local + regional targeting
Content knowledge base per project
Publisher Marketplace
20,250 publishers. Live filters.
Sort by Domain Rank, DA, traffic, category, country, or price. Every site is manually vetted - forbes.com, reuters.com, techcrunch.com, hbr.org, and 20,000 more.
DR 92+ premium sites
40+ countries covered
Dofollow + nofollow filters
Real traffic & category data
Anchor Strategy
Reverse-engineer the winning anchor mix.
Enter a domain and target keyword. We pull the top 10 ranking URLs, analyze every backlink anchor, and show you the distribution that's already winning the SERP.
Top 10 competitor analysis
Full anchor distribution breakdown
Publisher recommendations by niche
PDF export included
Prospect Research
Find every link prospect worth pitching.
Give us keywords. We run Google operators across multiple footprints, dedupe across all runs, and enrich every prospect with DR, traffic, email, and AI-generated pitches.
Unlimited searches, up to 6 keywords per batch
Auto-enrichment (DR, traffic, email)
AI pitch drafting
Sequences & inbox built in
Digital PR
Every live journalist query. One feed.
Every open HARO, SourceBottle, X.com, LinkedIn, and MentionMatch query - live, unlimited, filtered by niche.
Live updates across every source
Every niche covered
6 source integrations
AI pitch drafting + gift-guide tracker
Site Finder
One tool. Nine ways to find anything.
Link prospects, digital PR, journalists, GBPs, affiliate sites, resource pages, roundups, unlinked brand mentions, comparison pages - all from one search.
Web, GBP, and Journalist modes
9 preset strategies built in
Auto-enriched with DR, traffic, and contact data
One-click pitch drafts
Before & After
The team, time, and tools you stop needing.
Stop hiring. Stop juggling tools. Stop waiting weeks for placements.